As one of the world’s leading guitar, bass and amplifier manufacturers, Fender has touched and transformed music worldwide in nearly every genre. Founded in 1946, Fender has produced some of the most recognized and commercially successful guitars, basses and amps of all time. The Telecaster was introduced in 1951 and is still the favorite of country, rock and blues guitarists. Also introduced in 1951 was the Precision bass, which is a top choice of bass players to this day. Around the same time, Fender began producing amplifiers that have become famous for that “California” sound. In fact, the Bassman amp went on to become one of the most classic guitar amplifiers in history. The iconic Stratocaster debuted in 1954 and incorporated many design innovations requested by professional musicians, including the addition of a tremolo bridge. Then in 1960, Fender introduced the Jazz bass, which was also an immediate success. Throughout the years, Fender products continue to evolve and are revered by musicians all over the world.
Leo Fender founded the company bearing his name in 1946. From modest beginnings, Fender has given the world profoundly revolutionary instruments, amplifiers and other products that have touched and transformed music everywhere. Musicians at all levels in all genres—from the greats and the pros to students and novices and every kind of player in between—have prized and revered Fender for more than half a century as both instrument maker and cultural touchstone.
From the world's most indispensable workhorse instruments and amps to exquisite custom creations and more, Fender continues to inspire and innovate. For all who love music and for all who aspire to boundless creativity, Fender presents a wonderful past, an electrifying present and a positively brilliant future.
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