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MF MD HG July 4th CouponExtended 07-01-15
B.C. Rich Logo
Product 516089

B.C. Rich ASM 1 Electric Guitar   

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The B.C. Rich ASM 1 is an electric guitar that is not short on looks or features! Reliable and growling B.C. Rich B.D.S.M pickups coupled with a vint...Read More

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OVERVIEW

The shredding starts here.

The B.C. Rich ASM 1 is an electric guitar that is not short on looks or features! Reliable and growling B.C. Rich B.D.S.M pickups coupled with a vintage style tremolo allow you to throw down your best riffs with style. B.C. Rich even added their signature hollowpoint inlays on the fretboard. The flat-top styling gives a bold and pristine look to the guitar's edge.

Bolt-on Construction

A number of B.C. Rich guitars use a classic bolt-on construction. On these guitars the neck is connected to the body with 4 bolts. This construction offers some added flexibility in the guitar's adjustment and provides the option to change the neck in the future.

B.C. Rich BDSM Pickups

B.C. Rich designed their BDSM humbucking pickups to provide a solid sound and to be durable while delivering high output. BDSM stands for Broad Dynamic Sonically Matched. Which simply means that the pickup is designed to reproduce a wide range of frequencies accurately (broad dynamic). Then they are tested and matched in pairs (Neck and Bridge) by their inherent individual and signature tonal and output characteristics to give a solidly balanced tone (sonically matched).

The Assassin was introduced in 1986. It was a double cutaway that was a departure for the odd shaped models that B.C. Rich was known for up until that time. In 1986, there were other double cutaways that B.C. Rich began making with various headstocks, pickup configurations, controls and finishes. The ASM model was one of these double cutaways but was introduced much later. There was an ASM 1 and ASM 2, with slightly different shapes and point shapes, but the more pointed and sleek model eventually settled in as the standard ASM shape. The Outlaw originally had holes drilled in the upper bout, but later models were more traditional looking, they were mostly bolt on necks like most of the double cutaway B.C. Rich guitars.

Check the drop-down menu to the right to select colors and/or other options.

FEATURES
  • Construction: bolt-on
  • Body wood: basswood
  • Top style: flat top
  • Tuners: B.C. Rich die-cast
  • Fretboard: rosewood
  • Frets: 24 jumbo
  • Scale: 25 1/2"
  • Bridge: Vintage tremolo
  • Pickups: B.C. Rich B.D.S.M.

Make a killing on stage and in the studio. Call us or click today to order yours.

Reviews
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Review Snapshot®

by PowerReviews
B.C. RichASM 1 Electric Guitar
 
4.5

(based on 19 reviews)

Ratings Distribution

  • 5 Stars

     

    (12)

  • 4 Stars

     

    (5)

  • 3 Stars

     

    (2)

  • 2 Stars

     

    (0)

  • 1 Stars

     

    (0)

71%

of respondents would recommend this to a friend.

Pros

  • Good feel (6)
  • Good tone (5)
  • Good pick up (4)
  • Fun to play (3)

Cons

No Cons

Best Uses

  • Practicing (7)
  • Jamming (3)
    • Reviewer Profile:
    • Experienced (5)

Most Liked Positive Review

 

BC Rich Red ASM 1

I had missed this Guitar last time it was on sale, so I had setup an alert through MF to contact me when it would go on sale again. What a great feature....Read complete review

I had missed this Guitar last time it was on sale, so I had setup an alert through MF to contact me when it would go on sale again. What a great feature. So after looking on craigslist for a guitar and sending emails to some sellers, I never got a response from 4 people. So then I get this alert in my email from MF stating the BC Rich ASM 1 was going on sale and this time I had the money. I ordered the red one, not the metallic red but a bright red. I pulled it out of the box when it came and was extremely happy. There were no flaws in this guitar. Plugged it in and tuned it. The action was good and itonation was a little off but man not by much at all. 24 fret, diamond shaped inlays and very nice finish. Frets were nice and smooth along the neck (no sharp edges). What a great price for a lot of Guitar.
24 fret maple neck, 1 vol and 1 tone, typical tremelo bridge, smooth pots, nice tuners
This Guitar was flawless, neck pocket was tight, pickups were straight and inline with the strings, action was nice, tuners felt very smooth, finish was very nice.
I got this on sale and worth every penny and really worth the normal low price too

VS

Most Liked Negative Review

 

Not bad, soldering workmanship sub-par

I like this guitar and the price was right. However, it came from the shop with a loose connection in the input jack. Once fixed it was fine, but the quality of the...Read complete review

I like this guitar and the price was right. However, it came from the shop with a loose connection in the input jack. Once fixed it was fine, but the quality of the soldering work was questionable.

Reviewed by 19 customers

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Displaying reviews 1-10

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(1 of 1 customers found this review helpful)

 
5.0

most awesome !!

By 

from santa rosa beach, fl

About Me Novice

Verified Buyer

Pros

  • Fun To Play
  • Good Feel
  • Good Pick Up
  • Good Tone
  • Most Awesome Bc Rich
  • Solid Electronics

Cons

    Best Uses

    • Jamming
    • Practicing

    Comments about B.C. Rich ASM 1 Electric Guitar:

    most awesome BC Rich i ever played and most well balanced !!

    Comment on this review

    (2 of 2 customers found this review helpful)

     
    5.0

    Great guitar to learn on

    By 

    from York, Pa

    About Me Experienced

    Ask me a question

    Pros

    • Fun To Play
    • Good Feel
    • Good Tone
    • Solid Electronics

    Cons

      Best Uses

      • Jamming
      • Practicing
      • Small Venues

      Comments about B.C. Rich ASM 1 Electric Guitar:

      I bought this guitar a couple of years ago for two reasons: it had two humbuckers, and the price was right. I've since moved on to playing higher quality instruments but I still play the Asm for fun. It stays in tune, very comfortable to play and it doesn't break the bank. I learned all the basics of playing on this guitar and it does hold alot of sentimental value. Had alot of fun with the Asm. I had an Emg 81 placed in the neck position by a friend and that certainly upped it's sound quality, but the original humbuckers aren't that bad. I've heard much worse. B.C. Rich builds quality instruments even at entry level. I might have this guitar sitting around in a gig bag for weeks or months at a time, but it's still in tune when I break it out. Impressive. I would definately recommend this guitar to a beginner or someone who needs a cheap yet reliable standby.

      Comment on this review

      (0 of 1 customers found this review helpful)

       
      3.0

      Not bad, soldering workmanship sub-par

      By 

      from Asheville, NC

      About Me Experienced

      Pros

      • Good Pick Up
      • Good Tone

      Cons

      • Poor Quality Craftsmanship
      • Soldering Loose

      Best Uses

      • Jamming
      • Practicing

      Comments about B.C. Rich ASM 1 Electric Guitar:

      I like this guitar and the price was right. However, it came from the shop with a loose connection in the input jack. Once fixed it was fine, but the quality of the soldering work was questionable.

      Comment on this review

      (3 of 3 customers found this review helpful)

       
      4.0

      Good budget guitar

      By 

      from Houston, TX

      About Me Novice

      Verified Buyer

      Pros

      • Good Feel
      • Good Pick Up
      • Good Tone

      Cons

        Best Uses

        • Practicing

        Comments about B.C. Rich ASM 1 Electric Guitar:

        I wanted a quality, inexpensive guitar as a gift to my daughter's boy friend. This fit the bill. I set it up and played it a little when I received it. Set-up was identical to my Strat, and the sound and playability was good. I won't be ashamed of gifting this relatively inexpensive guitar.

        Comment on this review

        (1 of 1 customers found this review helpful)

         
        5.0

        Great price for the guitar.

        By 

        from Savannah, Ga

        About Me Experienced

        Verified Buyer

        Pros

        • Fun To Play
        • Good Feel
        • Good Pick Up
        • Good Tone

        Cons

          Best Uses

          • Practicing

          Comments about B.C. Rich ASM 1 Electric Guitar:

          Action goes Low, great tone.

          Comment on this review

          (1 of 4 customers found this review helpful)

           
          3.0

          Hard to keep in tune

          By 

          from NY

          About Me Experienced

          Ask me a question

          Pros

          • Good Feel

          Cons

            Best Uses

            • Practicing

            Comments about B.C. Rich ASM 1 Electric Guitar:

            No matter what I do just can't keep it in tune. Especially the three lower strings. Tried blocking the tremelo, setting intonation, string height, new 010 dadarrio strings.

            Comment on this review

            (1 of 2 customers found this review helpful)

             
            4.0

            Good Starter

            By 

            from Boulder CO

            About Me Experienced

            Verified Buyer

            Pros

            • Good Feel
            • Quality construction

            Cons

            • Tuning

            Best Uses

            • Beginners
            • Practicing

            Comments about B.C. Rich ASM 1 Electric Guitar:

            This is a pretty good guitar at the intro level. Very reasonably priced, and built well. However, I'm not a fan on tremolo bars particularly on beginner guitars. Tuning goes out a lot without a stable bridge, and the beginner may not notice that. It's not bad to learn on, a decent axe to play on - though I do think there are better options. Dean Vendetta, w/o tremolo, I actually like better. And for a few more bucks the Yamaha Pacifica series is a much better built line. I bought this as a donation item, probably wouldn't again but it will still serve somebody well for a least a few years while they get started.

            Comment on this review

            (6 of 7 customers found this review helpful)

             
            5.0

            BC Rich Red ASM 1

            By 

            from Michigan

            Comments about B.C. Rich ASM 1 Electric Guitar:

            I had missed this Guitar last time it was on sale, so I had setup an alert through MF to contact me when it would go on sale again. What a great feature. So after looking on craigslist for a guitar and sending emails to some sellers, I never got a response from 4 people. So then I get this alert in my email from MF stating the BC Rich ASM 1 was going on sale and this time I had the money. I ordered the red one, not the metallic red but a bright red. I pulled it out of the box when it came and was extremely happy. There were no flaws in this guitar. Plugged it in and tuned it. The action was good and itonation was a little off but man not by much at all. 24 fret, diamond shaped inlays and very nice finish. Frets were nice and smooth along the neck (no sharp edges). What a great price for a lot of Guitar.
            24 fret maple neck, 1 vol and 1 tone, typical tremelo bridge, smooth pots, nice tuners
            This Guitar was flawless, neck pocket was tight, pickups were straight and inline with the strings, action was nice, tuners felt very smooth, finish was very nice.
            I got this on sale and worth every penny and really worth the normal low price too

            Comment on this review

            (7 of 7 customers found this review helpful)

             
            5.0

            Convienient

            By 

            from New England

            Comments about B.C. Rich ASM 1 Electric Guitar:

            you get your bang for you buck. The sound is incredible, and the bridge is perfect because the parts can be replaced since Stratocaster parts can be put on it.
            Rosewood neck is great, Bridge is great because parts are easily replaced and doesnt go out of tune when using whammy bar.
            comes out of a box and electronics are loose at first but easy fixes.
            does very well as a metal guitar

            Comment on this review

            (4 of 5 customers found this review helpful)

             
            5.0

            I love the sound of this guitar

            By 

            from Undisclosed

            Comments about B.C. Rich ASM 1 Electric Guitar:

            This is a great guitar for the money. it's the fist low cost guitar I have bought that has good sounding pick-ups. I would gig with this guitar.
            The neck is wide and shallow. The string spacings seems wider than a Strat, which I like. The pick-ups are pretty versatile but shine for leads and metal. I got the white one. It is not a stark white, kind of an ivory white. The diamond inlays on the fingerboard are cool. 25.5" neck so it's easy to finger high up the neck.
            The quality seems great. Finish is good. Set up well out of the box. No flaws that I could find.
            For the money this guitar rocks. I originally got it for my daughter but, she gave up guitar to comcentrat on the piano. When I started fooling around with it I found that it was a very cool axe for the price I paid. It now part of my collection.

            Comment on this review

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