La Bella reintroduces one of their best-selling electric guitar string sets of all-time with the BJ1252 Jazz Bender strings. Given today’s trend in capturing vintage tone, La Bella recognizes the need for a guitar string that epitomizes vintage by bringing back the same string played throughout the most influential decades of rock.

La Bella made “The Bender” strings under the La Bella brand, and in the 1960s and 1970s they were among the most played strings on the market. “The Bender” was featured in Guitar World magazine’s 20th anniversary issue, “The 20 Who Mattered,” which featured players and companies that shaped rock and roll.

La Bella reached deep into their archives to bring back the same string construction used during that very era. As pioneers in nickel-plated steel electric guitar strings, they used the same exact formula of nickel used in the original “Bender” guitar string. The result is one of the most authentic vintage electric guitar strings available.