Roland AIRA

Roland has built its reputation on the back of its iconic drum machines and other electronic musical instruments. Founded in Osaka, Japan in 1972, Roland has been one of the premier names in the music world since practically day one. By focusing on innovation that meets the needs of musicians all over the world, Roland has managed to consistently stay one step ahead of the competition, and with the introduction of their AIRA line, they've taken their game to an entirely different level.

The AIRA line-up of gear has received nearly universal praise since its release. Winning many critic's best of awards, these machines are, simply put, a no-brainer for any electronic music producer or performer out there today.

Just take a look at some of the amazing options available to you here. The AIRA TR-8 Rhythm Performer, for example, offers a full reproduction of two legendary groove machines, the TR-808 and TR-909 rhythm composers, fused with modern functionality to provide an updated take on the sounds that changed an entire generation of music. The TR-8 features 16 drum kits and up to 11 different instrument types, plus, it offers tap tempo control, fine and shuffle knobs, a scatter function and randomization, which means the only limit you'll have when creating beats is your own imagination.

Another popular option available here is the AIRA TB-3 Touch Bassline. Based on the influential TB-303, the TB-3 signals a return to form for this unparalleled bass tweaker, and has been heralded as a key event in the history (and future) of dance music. Of course, you know the sound of the TB-303, which is on full display in the TB-3, but you'll be happy to hear the additional 134 other sounds this machine is capable of producing. From bubbling synth basses, to trippy, mesmerizing effects, the TB-3 is absolutely loaded with character, all while maintaining a feel the is modern and easy to navigate.

Roland revolutionized the world of popular music with its inventive electronic instruments, and their AIRA line is fixing to do that again. When you turn on AIRA gear, you'll have music's past, present, and future all at your fingertips.